Original Thinkers
A new space for forward thinkers
Original Thinkers is is a new, carefully curated festival that melds art, ideas and films into an unforgettable four-day experience in Telluride, Colorado. This website needed to represent the inertia that the festival is built upon, while educating the visitor what this festival is all about. Through intuitive navigation and interaction, consistent, powerful branding, and an easy to digest festival features—this goal was achieved.
Representing the moxie, attracting the tribe.
Through striking, full-bleed imagery, enticing video, and bold punchy text the spirit of this festival and mission was successfully communicated.